Reunion Collector Box (for the Balvenie)
2021
Reunion Collector Box
In traditional culture, the circle symbolizes harmony, completeness, and blessings of fulfillment and good fortune. Upholding its craftsmanship spirit, The Balvenie created a limited edition New Year collector box with only 65 numbered pieces, in collaboration with artist Cheng Tsung FENG.
The box features meticulously layered walnut wood, converging toward the center, with hand-inlaid metal flowing lines symbolizing precious bonds that become more complete through reunion. The concept “Gathering to form a circle” celebrates the rare occasion of reunion with meaningful craftsmanship.
2021｜Glenfiddich & Balvenie Spirits Ltd.
advertising agency｜I’m David
creative team｜Kun-Ren, Qi-Ge, Amin, Anita & Team
sales team｜Amy, Emily, Victor, Kathy & Team
artist｜Cheng Tsung FENG
project design｜Chan Wei HSU, Zhi Ying YANG, Yin Zi CHI
project assistant｜Cui Wen ZHANG
photography｜Chun Yu LIU
2021
聚而成圓
圓，在傳統文化裡有圓融、圓滿之意，蘊藏祝福，圓滿如意；秉持匠心製造的百富，在這難得團聚的時節，以「聚而成圓」為概念，聯手藝術家范承宗，手工打造限量編號僅有65座的新年收藏盒，緻密的胡桃木層層堆疊，向心匯聚，手工鑲嵌金屬流線，象徵珍貴的情誼，因相聚更臻圓滿。
2021｜格蘭父子洋酒股份有限公司
廣告代理｜我是大衛
創意團隊｜坤仁、錡哥、阿明、Anita &Team
業務團隊｜Amy、Emily、Victor、Kathy & Team
藝術家｜范承宗
專案設計｜許展維、楊知穎、銀子奇
專案助理｜張萃文
攝影｜劉俊佑